The film follows an animated American peanut, who sings about the difficulties faced by nuts from developing countries.

A singing American peanut presents a mixture of animation, music and archive which sweeps the viewer through the stories of the cashew, brazil and ground nuts - all of whom suffer as world trade is liberalized. But it is a different story in America - where the peanut is protected by tariffs and heavily subsidized, and worth over four billion dollars a year to the American economy. Certainly the luckiest nut in the world.

The film helps people to see how the pressure to embrace 'free market' economics, with it's promise of a wealthy, abundant market place has actually driven many countries further into poverty.

The response to the film has been amazing. After screening to over 1 million people on Channel 4, the film has been in numerous festivals, including, the One World Human Rights Film Festival in Prague.

Christian Aid in the UK used the film and it's characters in the “Trade Rules are Nuts, Let's Crack'm!” campaign.

Britain's The Guardian newspaper said :

“Emily James is a genius, and will, in time, be revered as a TV innovator, dead clever and a woman who really knows her nuts."